Plan - putting the steps in place to help your business grow

Your organisation’s marketing plan has to outline the clear steps that you need to take to achieve business growth.

Successful organisations fail to take the “next step up” in their growth journey because they are too busy doing and have not taken the time to plan. Marketing planning for growth is essential for any ambitious business.

I give Directors in growing organisations the space and time to clarify:

  • what problems you’re solving
  • whom you are solving them for
  • the solutions you’re providing.

I facilitate your thinking so that your marketing strategy is clear and focused.

Once we have that strategic direction defined, I then work with you to develop effective marketing plans to reach your ideal customers in the ways that work for them, to help them choose to become your customers.

My marketing plans are:

  • Based on your ideal customers and how they wish to be communicated with
  • Developed to be delivered within your organisation’s budget and marketing capabilities
  • Realistic yet stretching
  • Effective


Let’s discuss how I can help you gain clarity and put clear steps in place for long-term success.

We came away with a clear, strategic plan about the approach we need to take.” Andrew Wallace

Managing Director, WRCIC

Kara was able to provide much-needed clarity around the over arching strategic direction of the business. It helps to have a second pair of eyes, and a challenging, yet supportive expert who is also able to act as a professional “sounding board”; and that’s exactly what Kara was able to do.”

Neil Connaughton

Managing Director, Pitch Perfect Sales

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