strategic

Three reasons to stick to the marketing plan.

Three reasons to stick to the marketing plan.

So, you’ve taken the time and effort to research, compile and write a marketing plan. Your team all think it’s great and the way forward. But are you actually going to stick to the plan, and if you don’t, does it matter? Here are three reasons to, “Stick to the…

Are you making these common marketing planning mistakes?

Are you making these common marketing planning mistakes?

Because marketing is often perceived to either be a woolly, creative area of the business or a dark art that swallows time and money with little return, many SMEs fail to plan their marketing effectively. Here are the five common mistakes they make and how you can overcome them. Mistake…

KMS Marketing has helped us focus our business and use marketing and PR to achieve tangible resultsMartin Ayreton
Director, FTP Concepts

Kara is a good strategic thinker, who warns us about the implications of taking certain routes if they wouldn’t benefit the business.Simon Fairbank, RSL

Kara and KMS Marketing provide honest, professional, expert advice on how we should structure marketing and PR for our business

Simon Fairbank, RSL